Digital gift cards are a fast, flexible alternative to traditional gift cards—delivered instantly via email, SMS, or mobile wallet. Available as brand-specific (closed-loop) or general-use (open-loop), they simplify global distribution, reduce overhead, and boost engagement. Widely used in marketing, rewards, and employee programs, they help businesses drive revenue, brand loyalty, and secure, transparent transactions.

Key Figures &
Market Insights

These insights demonstrate why digital gift cards are indispensable in today’s mobile-driven, global economy

43%

Share of digital gift cards in total U.S. gift card sales (2024–2025)

$583 Bn

Projected global digital gift card market value in 2025 (+18.3% from 2024)

$31.75

Average extra amount spent by consumers beyond the card’s value upon redemption

85%

Consumers who expect a smooth mobile gifting experience

Core Benefits of Digital Gift Cards

Instant Global Delivery

Digital gift cards deliver instantly via email, SMS, or wallet, enabling seamless gifting across 72+ countries, hassle-free.

Customization & Personalization

Brands can design stylish gift cards, set values, and craft personalized messages that elevate emotional appeal and loyalty.

Seamless Integration

Gift cards integrate with CRMs, loyalty programs, e‑commerce, and wallets—offering unified, frictionless redemption and user experience.

Scalable Automation

Automated batch sending, real‑time APIs, retries, and rate‑limit handling ensures efficient high-volume delivery without physical inventory constraints.

Insightful Analytics

Track issuance, redemption, balance usage, and ROI; analytics drive understanding of consumer behavior and strategic optimization.

Enhanced Security

Secure infrastructure—TLS encryption, fraud controls, audit logs—complies with PCI, SOC, GDPR, reducing loss or theft risk

Eco-Friendly Cost Savings

Eliminating printing, plastic, and shipping significantly cuts costs and carbon footprint, supporting sustainable business practices

Incremental Revenue Growth

Recipients often spend beyond card value—spending increases by ~61–68%—boosting sales, customer acquisition, and retention

Use Cases That Drive Results

Scenario

Why It Works

Marketing Campaigns

Gifting drives engagement, conversion, and social sharing.

Employee or Partner Rewards

Instant recognition for performance boosts morale and retention.

Survey & User Feedback Programs

Better response rates thanks to instant incentives.

Customer Loyalty Programs

Redeemable rewards that keep customers coming back.

Best Practices for Success

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API That Delivers Real Results

6 M

Satisfied Customers Monthly

300 K+

Daily Transactions

500 +

Wholesaler Serving

72

Countries Serving

API That Delivers Real Results

0 M

Satisfied Customers Monthly

0 K+

Daily Transactions

0 +

Wholesaler Serving

0

Countries Serving

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Let’s Boost Your
Business Efficiency

Say goodbye to delays, fraud, and complex setups—our solution is built for speed and trust.

Get Latest News for Free!

Sign up to get product updates, new partner alerts, and
exclusive API insights

No spam. Unsubscribe anytime

Why WUPEX?

Partners

Industries

Resources

Features

Support

Copyright © 2024 WUPEX | All Rights Reserved.

Why WUPEX?

Partners

Industries

Features

Support

Copyright © 2024 WUPEX | All Rights Reserved.